vs.

Mailgun

vs

Mailchimp

?

Looking for which Email provider will be the best for your use case among

Mailgun

vs

Mailchimp

?

Compare

Mailgun

vs

Mailchimp

head-to-head on factors such as their

features, pricing, latency, deliverability and more.

Integrate now

A Quick Introduction

Introducing

Mailgun

vs

Mailchimp

,

two industry leading Email vendors that are transforming the way businesses connect with their audience

What is

Mailgun

?

An all-in-one email delivery platform for transactional & marketing emails. Advanced features include suppression management, email validation, & send time optimization. G2 rating: 4.3/5.

What is

Mailchimp

?

A popular all-in-one marketing platform for small businesses. Includes email marketing, automation, landing pages, & CRM capabilities. Offers a free plan & various pricing tiers.

Comparative Guide:

Mailgun vs Mailchimp - Which email provider is better in 2024?

In a market flooded with Email providers, selecting the one that suits your needs can be challenging. This comparative guide offers a swift overview of their offerings, making it easy for you to decide.

APIs

Rest API

Mailgun

v3/domains/<domain>/webhooks

Mailchimp

/webhooks

Event API

Mailgun

v3/<domain>/events

Mailchimp

N/A

Contact Management via API

Mailgun

v3/lists

Mailchimp

/lists

Send email through API

Mailgun

v3/<domain>/messages

Mailchimp

/messages/send

Documentation

Mailgun

Docs

Mailchimp

Docs

Ease of Integration

Language & Frameworks

Mailgun

Ruby
Python
PHP
C#
Node.js
Go

Mailchimp

Python
Ruby
PHP
Node.js
iOS
Android
Setup & Configuration

Mailgun

Mailchimp

API Rate Limits

Mailgun

300 requests/ minute

Mailchimp

20 requests/ minute

Pricing

Pricing Model

Mailgun

Tiered Pricing

Mailchimp

Tiered Pricing
Cost Structure

Mailgun

$0.0007 - $0.0009/ email

Mailchimp

$0.0007 - $0.0009/ email
Free Tier

Mailgun

Available

Mailchimp

Available (upto 1000/m)
Contract Terms

Mailgun

Monthly/ Annually

Mailchimp

Monthly/ Annually

Performance & Resilience

Log Retention

Mailgun

30 Days

Mailchimp

30 days
Redundancy Mechanisms

Mailgun

Available

Mailchimp

Available
Max Size

Mailgun

25 MB

Mailchimp

25 MB
Unicode Encoding

Mailgun

Not allowed

Mailchimp

Not allowed
Servers Location

Mailgun

EU, US

Mailchimp

US
Uptime

Mailgun

99.99%

Mailchimp

99.99%

Security & Compliance

Compliance

Mailgun

SSAE-16
SOC I & II HIPAA
ISO27001
GDPR

Mailchimp

SOC II
PCI DSS
ISO 27001
Encryption Standards

Mailgun

TLS
HTTPS
AES 256

Mailchimp

TLS 1.2

Email Provider Features

Core Features

Mailgun

  • Email sending and tracking
  • Analytics and reporting
  • Email validation
  • Inbound email handling

Mailchimp

  • Powerful sending infrastructure
  • Fast email verification
  • Managed email delivery
  • Advanced email analytics
Integration Ecosystem

Mailgun

Wordpress, Google Sheets, Asana, Amazon, ActiveCampaign, Braintree + 59

Mailchimp

Quickbooks, Shopify, Drupal, Typeform + 314 others

Custom Domains

Mailgun

Yes

Mailchimp

Yes

API Endpoints

Ease of Integration

Pricing

Performance & Resilience

Security & Compliance

Email Provider Features

Calculate your Savings, one step at a time!

Pros and Cons:

Mailgun

vs

Mailchimp

Every choice comes with its trade-offs. Let's break down the advantages and disadvantages of the providers for a clear decision making.

Mailgun

Reliability and Deliverability

Users find Mailgun to be reliable and efficient for sending transactional emails.

Email Verification

The service helps verify email addresses, enhancing email deliverability and protecting domain reputation.

Integration and Customization

Mailgun offers easy integration with various platforms and customizable email templates.

Reporting

Users appreciate the reporting features that help track email performance.

Dedicated IP

The option for dedicated IP addresses is a plus for businesses sending large volumes of emails.

Confusing Setup

Some users found the initial setup to be confusing, but Mailgun provides step-by-step instructions.

Limited API Key

Users wish for the ability to generate multiple API keys with different access levels.

Changing Features

Some users mentioned that Mailgun makes changes that can affect user experience.

Aggressive Sales Tactics

There were instances of aggressive sales tactics reported, which could be a concern for some users.

Not Ideal for Marketing

Mailgun is better suited for transactional emails, and it may not be the best choice for marketing campaigns.

Mailchimp

Easy to Use

Users find Mailchimp easy to use, making it accessible for beginners.

Templates and Customization

It offers customizable email templates, allowing users to create professional-looking emails.

Integration

Users appreciate the integration options, including integration with websites and marketing flows.

Analytics

The platform provides detailed performance metrics and analytics to track the success of email campaigns.

Free Plan for Start-ups

The availability of a free plan is a plus, especially for small businesses and start-ups.

Pricing

Some users find the pricing a bit on the higher side, which can be challenging for small organizations. They suggest more flexible pricing plans.

Limits on Free Plan

The free plan has limitations, such as a limit on the number of contacts and emails, which may not be sufficient for growing businesses.

Integration Challenges

Users have faced difficulties when trying to integrate Mailchimp with other platforms.

Customization

Some users mentioned limited customization options, particularly regarding email templates.

Customer Support

There is feedback that customer support responsiveness could be improved.

Heading

Pros

Cons

Mailgun

Reliability and Deliverability

Users find Mailgun to be reliable and efficient for sending transactional emails.

Email Verification

The service helps verify email addresses, enhancing email deliverability and protecting domain reputation.

Integration and Customization

Mailgun offers easy integration with various platforms and customizable email templates.

Reporting

Users appreciate the reporting features that help track email performance.

Dedicated IP

The option for dedicated IP addresses is a plus for businesses sending large volumes of emails.

Confusing Setup

Some users found the initial setup to be confusing, but Mailgun provides step-by-step instructions.

Limited API Key

Users wish for the ability to generate multiple API keys with different access levels.

Changing Features

Some users mentioned that Mailgun makes changes that can affect user experience.

Aggressive Sales Tactics

There were instances of aggressive sales tactics reported, which could be a concern for some users.

Not Ideal for Marketing

Mailgun is better suited for transactional emails, and it may not be the best choice for marketing campaigns.

Mailchimp

Easy to Use

Users find Mailchimp easy to use, making it accessible for beginners.

Templates and Customization

It offers customizable email templates, allowing users to create professional-looking emails.

Integration

Users appreciate the integration options, including integration with websites and marketing flows.

Analytics

The platform provides detailed performance metrics and analytics to track the success of email campaigns.

Free Plan for Start-ups

The availability of a free plan is a plus, especially for small businesses and start-ups.

Pricing

Some users find the pricing a bit on the higher side, which can be challenging for small organizations. They suggest more flexible pricing plans.

Limits on Free Plan

The free plan has limitations, such as a limit on the number of contacts and emails, which may not be sufficient for growing businesses.

Integration Challenges

Users have faced difficulties when trying to integrate Mailchimp with other platforms.

Customization

Some users mentioned limited customization options, particularly regarding email templates.

Customer Support

There is feedback that customer support responsiveness could be improved.

Real Voices, Real Experiences

Don't just take our word for it. Hear directly from users on G2 who have used

Mailgun

and

Mailchimp

firsthand

Reviews for
Mailgun
4.3
"

Mailgun is superb with email verification and deliverability

Mailgun helps me verify my email list to ensure valid email addresses. This is important for email deliverability and for ensuring my clients receive the information they need from me. It can be a little confusing to get Mailgun setup. Fortunately, they provide step-by-step instructions. It would be better if they gave more video instruction for the "how-to".

Dr. Jeanette D.

President, PT, DPT, LAT

"

Delivers exactly on what it promises

Email deliverability for outgoing transactional email... It just works! Easy step by step wizards to get some of the more tricky configuration things in place, already integrated into the platforms I use as a developer. If anything, I'd like there to be a plan between the free and the foundation plan, as some of the paid features would be very useful to experiment with in hobby projects.

James I.

Tech Lead

Reviews for
Mailchimp
4.4
"

The initial markting tool I used is still active & will continue to be part of our future strategies

User-friendly for campaign and content creation. Convenient features like email scheduling & A/B testing, trackable click & open rates. Efficient contact management, and offers affordable plans. I personally prefer the old version that displayed the weekly audience growth rate as a specific number rather than just a percentage on the 'Home' page.

Kuo B.

Real Estate

"

Mailchimp is my favorite marketing platform.

From Mailchimp there are many strengths that can be highlighted. The option to create email campaigns, I must say, is exceptional. I can fully automate the customer journey, achieving better interaction and service. The creation of landing pages is another tool that I consider essential. However, I would like a more polished user interface update. I have spent years watching the same formats.

Nikesh K.

Mid Market

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