vs.
vs.

SendGrid

vs

Brevo (formerly SendinBlue)

vs

MailerLite

?

Looking for which Email provider will be the best for your use case among

SendGrid

vs

Brevo (formerly SendinBlue)

vs

MailerLite

?

Compare

SendGrid

vs

Brevo (formerly SendinBlue)

vs

MailerLite

head-to-head on factors such as their

features, pricing, latency, deliverability and more.

Integrate now

A Quick Introduction

Introducing

SendGrid

vs

Brevo (formerly SendinBlue)

vs

MailerLite

,

two industry leading Email vendors that are transforming the way businesses connect with their audience

What is

Heading

?

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

What is

Heading

?

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

Comparative Guide:

Sendgrid VS Brevo (formerly Sendinblue) VS MailerLite - Which email provider is better in 2024?

In a market flooded with Email providers, selecting the one that suits your needs can be challenging. This comparative guide offers a swift overview of their offerings, making it easy for you to decide.

APIs

Rest API

SendGrid

/v3/user/webhooks/

Brevo (formerly SendinBlue)

/v3/webhooks

MailerLite

/api/webhooks

Event API

SendGrid

/v3/user/webhooks/event

Brevo (formerly SendinBlue)

N/A

MailerLite

N/A

Contact Management via API

/v3/marketing/contacts

/v3/contacts

MailerLite

Brevo (formerly SendinBlue)

SendGrid

/api/subscribers

Send email through API

/v3/mail/send

Brevo (formerly SendinBlue)

/v3/smtp/email

MailerLite

SendGrid

N/A

Documentation

Docs

Brevo (formerly SendinBlue)

Docs

MailerLite

SendGrid

Docs

Ease of Integration

Language & Frameworks

SendGrid

Brevo (formerly SendinBlue)

Python
Ruby
C#
Node.js
Perl
Objective-C
Java
Go
PHP
C3
Go
Java
Node.js
PHP
Python
Ruby
TypeScript

MailerLite

PHP
Go
Python
Node.js
Ruby
Setup & Configuration

SendGrid

MailerLite

Brevo (formerly SendinBlue)

API Rate Limits

SendGrid

600 requests/ minute

Brevo (formerly SendinBlue)

300RPH -150RPS

MailerLite

60 requests/ minute

Pricing

Pricing Model

SendGrid

Tiered Pricing

Brevo (formerly SendinBlue)

Tiered Pricing

MailerLite

Tiered Pricing
Cost Structure

SendGrid

$0.0004 - $0.0006/ email
$0.0005 -$0.0007/ email

MailerLite

Brevo (formerly SendinBlue)

$0.0001 - $0.0004/ email
Free Tier

SendGrid

Available (upto 2000/m)

MailerLite

Brevo (formerly SendinBlue)

Available (upto 3000/m)
Available (upto 12000/m)
Contract Terms

SendGrid

Monthly/ Annually
Monthly/ Annually

Brevo (formerly SendinBlue)

MailerLite

Monthly/ Annually

Performance & Resilience

Log Retention

SendGrid

30 days

MailerLite

Brevo (formerly SendinBlue)

Unlimited
30 days
Redundancy Mechanisms

SendGrid

Available

MailerLite

Brevo (formerly SendinBlue)

Available
Available
Max Size

SendGrid

30 MB

MailerLite

Brevo (formerly SendinBlue)

4 MB
2 MB
Unicode Encoding

SendGrid

Not allowed

MailerLite

Brevo (formerly SendinBlue)

Supported
Supported
Servers Location

SendGrid

US

MailerLite

Brevo (formerly SendinBlue)

France, Belgium
EU
Uptime

SendGrid

99.95%

Brevo (formerly SendinBlue)

MailerLite

99.74%
99.9%

Security & Compliance

Compliance

SendGrid

SOC II
GDPR

MailerLite

ISO 27001:2013
GDPR

Brevo (formerly SendinBlue)

ISO 27001
GDPR
Encryption Standards

SendGrid

TLS

MailerLite

TLS
TLS
HTTPS

Brevo (formerly SendinBlue)

Email Provider Features

Core Features

SendGrid

  • Email marketing automation & testing
  • HTML based email templating
  • Email statistics and reports
  • List management

Brevo (formerly SendinBlue)

  • Email automation
  • List management
  • Sign-up form and landing page builder
  • Email deliverability

MailerLite

  • Email Marketing Tools, Landing Pages, and More
  • User-Friendly Website Building
  • Effective Signup Forms for Audience Growth
  • Customer-Focused Approach and User Satisfaction
Integration Ecosystem

SendGrid

Clickfunnels, Cloudfront, GoDaddy, Airtable, AWS + 116

Brevo (formerly SendinBlue)

Tiendanube, involve.me, Outfunnel + 50 other

MailerLite

Shopify, WordPress, Sumo, OptinMonster, Privy, CreateForm, Zapier, SendOwl

Custom Domains

SendGrid

Yes

MailerLite

Yes

Yes

Brevo (formerly SendinBlue)

API Endpoints

SendGrid

Heading

Brevo (formerly SendinBlue)

MailerLite

Webhooks

/v3/user/webhooks/

/v3/webhooks

/api/webhooks

Events

/v3/user/webhooks/event

N/A

N/A

Contact Management

/v3/marketing/contacts

/v3/contacts

/api/subscribers

Send Emails

/v3/mail/send

/v3/smtp/email

N/A

Documentation

Docs

Docs

Docs

Ease of Integration

Heading

SendGrid

Brevo (formerly SendinBlue)

MailerLite

Language & Frameworks
Python
Ruby
C#
Node.js
Perl
Objective-C
Java
Go
PHP
C3
Go
Java
Node.js
PHP
Python
Ruby
TypeScript
PHP
Go
Python
Node.js
Ruby
Setup & Configuration
API Rate Limits
600 requests/ minute
300RPH -150RPS
60 requests/ minute

Pricing

Heading

SendGrid

Brevo (formerly SendinBlue)

MailerLite

Pricing Model
Tiered Pricing
Tiered Pricing
Tiered Pricing
Cost Structure
$0.0004 - $0.0006/ email
$0.0005 -$0.0007/ email
$0.0001 - $0.0004/ email
Free Tier
Available (upto 2000/m)
Available (upto 3000/m)
Available (upto 12000/m)
Contract Terms
Monthly/ Annually
Monthly/ Annually
Monthly/ Annually

Performance & Resilience

Heading

SendGrid

Brevo (formerly SendinBlue)

MailerLite

Log Retention
30 days
Unlimited
30 days
Redundancy Mechanisms
Available
Available
Available
Max Size
30 MB
4 MB
2 MB
Unicode Encoding
Not allowed
Supported
Supported
Servers Location
US
France, Belgium
EU
Uptime
99.95%
99.74%
99.9%

Security & Compliance

Heading

SendGrid

Brevo (formerly SendinBlue)

MailerLite

Compliance
SOC II
GDPR
ISO 27001:2013
GDPR
ISO 27001
GDPR
Encryption Standards
TLS
TLS
TLS
HTTPS

Email Provider Features

Heading

SendGrid

Brevo (formerly SendinBlue)

MailerLite

Core Features
  • Email marketing automation & testing
  • HTML based email templating
  • Email statistics and reports
  • List management
  • Email Marketing Tools, Landing Pages, and More
  • User-Friendly Website Building
  • Effective Signup Forms for Audience Growth
  • Customer-Focused Approach and User Satisfaction
  • Email Marketing Tools, Landing Pages, and More
  • User-Friendly Website Building
  • Effective Signup Forms for Audience Growth
  • Customer-Focused Approach and User Satisfaction
Integration Ecosystem

Clickfunnels, Cloudfront, GoDaddy, Airtable, AWS + 116

Tiendanube, involve.me, Outfunnel + 50 other

Shopify, WordPress, Sumo, OptinMonster, Privy, CreateForm, Zapier, SendOwl

Custom Domains

Yes

Yes

Yes

Calculate your Savings, one step at a time!

Pros and Cons:

SendGrid

vs

Brevo (formerly SendinBlue)

vs

MailerLite

Every choice comes with its trade-offs. Let's break down the advantages and disadvantages of the providers for a clear decision making.

SendGrid

Reliable Delivery

SendGrid ensures dependable email delivery, reducing bounce rates and enhancing customer communication.

Easy Integration

User-friendly interface and clear documentation simplify integration.

Advanced Customization

Dynamic content personalization improves targeting and engagement.

Detailed Analytics

Real-time performance tracking with open rates, click-through rates, and more aids optimization.

Scalability

SendGrid's infrastructure efficiently handles variable email volumes.

Pricing

Considered expensive, especially for dedicated servers.

Complex Setup

Initial setup may be challenging for non-technical users.

Limited Template Editor

Improved design features are desired.

Support Issues

Slow or unresponsive support at times.

Delivery Challenges

Issues with email delivery to specific providers, causing spam marking.

Brevo (formerly SendinBlue)

Ease of Use

SendinBlue is praised for its user-friendly platform, making it suitable for both beginners and professionals.

Versatile Marketing Tools

It offers a wide range of tools for email marketing, SMS marketing, and more.

Efficient Contact Mapping

SendinBlue simplifies contact segmentation for email campaigns.

Reasonable Pricing

The platform provides a free plan and affordable pricing, especially for businesses on a budget.

Excellent Customer Support

Users have noted that SendinBlue's customer support is responsive and helpful.

Pricing Structure

Some users find SendinBlue's pricing structure lacking transparency and flexibility. Clearer information about pricing tiers is desired.

Limited Template Design

The platform is considered to have limited email template design options compared to other email marketing services.

Occasional Delays

Users have reported occasional delays in sending email campaigns, though this is not a consistent issue.

MailerLite

Comprehensive Features

MailerLite offers a wide range of features suitable for small and medium-sized businesses.

User-Friendly

Users find MailerLite easy to use with a stable performance.

Cost-Effective

The platform provides cost-effective pricing for email marketing needs.

Automation

MailerLite's automation features enable the creation of personalized email sequences.

Account Suspension

The most significant drawback mentioned is the abrupt account suspension without prior warning due to a high bounce rate and content that violated the platform's terms of service.

Refund Policy

The reviewer expressed dissatisfaction with MailerLite's refund policy, finding it inflexible in cases like account suspension.

Heading

Pros

Cons

SendGrid

Reliable Delivery

SendGrid ensures dependable email delivery, reducing bounce rates and enhancing customer communication.

Easy Integration

User-friendly interface and clear documentation simplify integration.

Advanced Customization

Dynamic content personalization improves targeting and engagement.

Detailed Analytics

Real-time performance tracking with open rates, click-through rates, and more aids optimization.

Scalability

SendGrid's infrastructure efficiently handles variable email volumes.

Pricing

Considered expensive, especially for dedicated servers.

Complex Setup

Initial setup may be challenging for non-technical users.

Limited Template Editor

Improved design features are desired.

Support Issues

Slow or unresponsive support at times.

Delivery Challenges

Issues with email delivery to specific providers, causing spam marking.

Brevo (formerly SendinBlue)

Ease of Use

SendinBlue is praised for its user-friendly platform, making it suitable for both beginners and professionals.

Versatile Marketing Tools

It offers a wide range of tools for email marketing, SMS marketing, and more.

Efficient Contact Mapping

SendinBlue simplifies contact segmentation for email campaigns.

Reasonable Pricing

The platform provides a free plan and affordable pricing, especially for businesses on a budget.

Excellent Customer Support

Users have noted that SendinBlue's customer support is responsive and helpful.

Pricing Structure

Some users find SendinBlue's pricing structure lacking transparency and flexibility. Clearer information about pricing tiers is desired.

Limited Template Design

The platform is considered to have limited email template design options compared to other email marketing services.

Occasional Delays

Users have reported occasional delays in sending email campaigns, though this is not a consistent issue.

MailerLite

Comprehensive Features

MailerLite offers a wide range of features suitable for small and medium-sized businesses.

User-Friendly

Users find MailerLite easy to use with a stable performance.

Cost-Effective

The platform provides cost-effective pricing for email marketing needs.

Automation

MailerLite's automation features enable the creation of personalized email sequences.

Account Suspension

The most significant drawback mentioned is the abrupt account suspension without prior warning due to a high bounce rate and content that violated the platform's terms of service.

Refund Policy

The reviewer expressed dissatisfaction with MailerLite's refund policy, finding it inflexible in cases like account suspension.

Real Voices, Real Experiences

Don't just take our word for it. Hear directly from users on G2 who have used

SendGrid

,

Brevo (formerly SendinBlue)

and

MailerLite

firsthand

Reviews for
SendGrid
4.0
"

Keeping track of sent emails has never been easier.

Sengrid has been such a wonderful system to use to keep track of the emails being sent out by our automatic system. The ability to check if emails bounced, have been blocked, if the emails were opened and even clicked on has been severly helpful in our efforts to educate our guests/customers about the importance of confirmation emails and accountability.

Oliver M.

Mid-Market

"

Twilio sendGrid email Api is the best service for email varification.

I'm a full stack developer. I have used Twilio sendgrid at my one of project, in that project basically I have to varify that user when he or she registered. This service helped me to send the email for varification to that particular user. Some things are the best in sendgrid which I appreciate that, like it is open-source. I have faced some error, like you are unauthorised, I am not able to varify and Authorize myself.

Raj V.

Software Developer

Reviews for
Brevo (formerly SendinBlue)
4.6
"

One of the best email software

I like the ability to choose my pricing levels based on how many emails are sent versus how many contacts I have in my account. Just because there are 20,000+ emails in my account does not mean that I send an email campaign out to all of those addresses every month. The only thing I have found that I dislike is navigating the Stats of an email campaign.

Carolyn S.

Small Business

"

Affordable email service

Affordable costs with all facilities, Good designs, analytics, and much more. Templates availble are good, Analytics details are good, There sms serivces are good as well. Options for designs can be better for the templates to choose, Apart from that there isn't much we dislike. The display of the analytics can be better. We are fine with what we use now.

Subrahmanya S.

Small Business

Reviews for
MailerLite
4.7
"

MailerLite is a powerful email marketing platform

MailerLite provides strong automation functions which help streamline and optimize email marketing workflows. Customers can make automated email sequences, like welcome series, abandoned cart reminders, or birthday greetings, to interact with subscribers at different phases of the customer journey. Although MailerLite gives basic reporting and analytics options, quite a few users might find that they lack superior reporting options.

Vikram S

Marketing

"

Affordable email service

Affordable costs with all facilities, Good designs, analytics, and much more. Templates availble are good, Analytics details are good, There sms serivces are good as well. Options for designs can be better for the templates to choose, Apart from that there isn't much we dislike. The display of the analytics can be better. We are fine with what we use now.

Subrahmanya S.

Small Business

How SuprSend works?

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Postmark
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Netcore (formerly Pepipost)

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Postmark
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Brevo (formerly SendinBlue)
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SocketLabs

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Postmark
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Elastic Email
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Netcore (formerly Pepipost)

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Postmark
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MailerLite

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Postmark
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Elastic Email
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SocketLabs

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Postmark
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Elastic Email
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Brevo (formerly SendinBlue)

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Postmark
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SparkPost
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MailerLite

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Postmark
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Netcore (formerly Pepipost)

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Postmark
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SparkPost
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SocketLabs

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Postmark
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SparkPost
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Brevo (formerly SendinBlue)

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Postmark
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SparkPost
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Elastic Email

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Postmark
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Mailjet
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MailerLite

Compare email providers Postmark VS Mailjet VS MailerLite in the US in 2024 on parameters such as features, latency, pricing, APIs, reliability, uptime, and integration.

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Postmark
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Mailjet
vs
Netcore (formerly Pepipost)

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Postmark
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Mailjet
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SocketLabs

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Postmark
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Mailjet
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Elastic Email

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Postmark
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Mailjet
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Brevo (formerly SendinBlue)

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Postmark
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Mailjet
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SparkPost

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SMTP.com
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Netcore (formerly Pepipost)
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MailerLite

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SocketLabs
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MailerLite

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SMTP.com
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Elastic Email
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Netcore (formerly Pepipost)

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SMTP.com
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SocketLabs
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Netcore (formerly Pepipost)

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SMTP.com
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Brevo (formerly SendinBlue)
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Netcore (formerly Pepipost)

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MailerLite

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SMTP.com
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SocketLabs

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MailerLite

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SocketLabs

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SMTP.com
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Brevo (formerly SendinBlue)

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Netcore (formerly Pepipost)

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SocketLabs

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SMTP.com
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Elastic Email

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SMTP.com
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Brevo (formerly SendinBlue)

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SMTP.com
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Mailjet
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MailerLite

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SMTP.com
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Netcore (formerly Pepipost)

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SMTP.com
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SocketLabs

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SMTP.com
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Brevo (formerly SendinBlue)

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SMTP.com
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Elastic Email

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SMTP.com
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Postmark
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MailerLite

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SMTP.com
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SparkPost

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SMTP.com
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Postmark
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Netcore (formerly Pepipost)

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SMTP.com
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Postmark
vs
SocketLabs

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SMTP.com
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Postmark
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Brevo (formerly SendinBlue)

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SMTP.com
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Elastic Email

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SMTP.com
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Postmark
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SparkPost

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SMTP.com
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Mailjet

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Amazon SES
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SocketLabs
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MailerLite

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Amazon SES
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Netcore (formerly Pepipost)
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MailerLite

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Amazon SES
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SocketLabs
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Netcore (formerly Pepipost)

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Amazon SES
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Brevo (formerly SendinBlue)
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MailerLite

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Amazon SES
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Brevo (formerly SendinBlue)
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Netcore (formerly Pepipost)

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Amazon SES
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Elastic Email
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Netcore (formerly Pepipost)

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Amazon SES
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Brevo (formerly SendinBlue)
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SocketLabs

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Amazon SES
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Elastic Email
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SocketLabs

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Amazon SES
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MailerLite

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Amazon SES
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Elastic Email
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Brevo (formerly SendinBlue)

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Amazon SES
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SparkPost
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MailerLite

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Amazon SES
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SparkPost
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Netcore (formerly Pepipost)

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Amazon SES
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Brevo (formerly SendinBlue)

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Amazon SES
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SocketLabs

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Amazon SES
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Mailjet
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Amazon SES
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SparkPost
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Elastic Email

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