vs.
vs.

SMTP.com

vs

Brevo (formerly SendinBlue)

vs

MailerLite

?

Looking for which Email provider will be the best for your use case among

SMTP.com

vs

Brevo (formerly SendinBlue)

vs

MailerLite

?

Compare

SMTP.com

vs

Brevo (formerly SendinBlue)

vs

MailerLite

head-to-head on factors such as their

features, pricing, latency, deliverability and more.

Integrate now

A Quick Introduction

Introducing

SMTP.com

vs

Brevo (formerly SendinBlue)

vs

MailerLite

,

two industry leading Email vendors that are transforming the way businesses connect with their audience

What is

Heading

?

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

What is

Heading

?

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

Comparative Guide:

SMTP.com VS Brevo (formerly Sendinblue) VS MailerLite - Which email provider is better in 2024?

In a market flooded with Email providers, selecting the one that suits your needs can be challenging. This comparative guide offers a swift overview of their offerings, making it easy for you to decide.

APIs

Rest API

SMTP.com

N/A

Brevo (formerly SendinBlue)

/v3/webhooks

MailerLite

/api/webhooks

Event API

SMTP.com

N/A

Brevo (formerly SendinBlue)

N/A

MailerLite

N/A

Contact Management via API

/v4/account

/v3/contacts

MailerLite

Brevo (formerly SendinBlue)

SMTP.com

/api/subscribers

Send email through API

/v4/messages

Brevo (formerly SendinBlue)

/v3/smtp/email

MailerLite

SMTP.com

N/A

Documentation

Docs

Brevo (formerly SendinBlue)

Docs

MailerLite

SMTP.com

Docs

Ease of Integration

Language & Frameworks

SMTP.com

Brevo (formerly SendinBlue)

Node.js
PHP
Python
Ruby
Java
C#
Go
Rust
C3
Go
Java
Node.js
PHP
Python
Ruby
TypeScript

MailerLite

PHP
Go
Python
Node.js
Ruby
Setup & Configuration

SMTP.com

MailerLite

Brevo (formerly SendinBlue)

API Rate Limits

SMTP.com

1000/ session

Brevo (formerly SendinBlue)

300RPH -150RPS

MailerLite

60 requests/ minute

Pricing

Pricing Model

SMTP.com

Tiered Pricing

Brevo (formerly SendinBlue)

Tiered Pricing

MailerLite

Tiered Pricing
Cost Structure

SMTP.com

$0.0005 - $0.001/ email
$0.0005 -$0.0007/ email

MailerLite

Brevo (formerly SendinBlue)

$0.0001 - $0.0004/ email
Free Tier

SMTP.com

Not Available

MailerLite

Brevo (formerly SendinBlue)

Available (upto 3000/m)
Available (upto 12000/m)
Contract Terms

SMTP.com

Monthly/ Annually
Monthly/ Annually

Brevo (formerly SendinBlue)

MailerLite

Monthly/ Annually

Performance & Resilience

Log Retention

SMTP.com

90 days

MailerLite

Brevo (formerly SendinBlue)

Unlimited
30 days
Redundancy Mechanisms

SMTP.com

Available

MailerLite

Brevo (formerly SendinBlue)

Available
Available
Max Size

SMTP.com

15 MB

MailerLite

Brevo (formerly SendinBlue)

4 MB
2 MB
Unicode Encoding

SMTP.com

Not Supported

MailerLite

Brevo (formerly SendinBlue)

Supported
Supported
Servers Location

SMTP.com

Canada

MailerLite

Brevo (formerly SendinBlue)

France, Belgium
EU
Uptime

SMTP.com

99.99%

Brevo (formerly SendinBlue)

MailerLite

99.74%
99.9%

Security & Compliance

Compliance

SMTP.com

N/A

MailerLite

ISO 27001:2013
GDPR

Brevo (formerly SendinBlue)

ISO 27001
GDPR
Encryption Standards

SMTP.com

TLS via STARTTLS
SSL via port 465

MailerLite

TLS
TLS
HTTPS

Brevo (formerly SendinBlue)

Email Provider Features

Core Features

SMTP.com

  • Reliable Inbox Delivery
  • Scalable Sending Capability
  • Secure Email Transmission
  • 24/7 Expert Support

Brevo (formerly SendinBlue)

  • Email automation
  • List management
  • Sign-up form and landing page builder
  • Email deliverability

MailerLite

  • Email Marketing Tools, Landing Pages, and More
  • User-Friendly Website Building
  • Effective Signup Forms for Audience Growth
  • Customer-Focused Approach and User Satisfaction
Integration Ecosystem

SMTP.com

Google sheets, Trello, Shopify, Wordpress + 8 others

Brevo (formerly SendinBlue)

Tiendanube, involve.me, Outfunnel + 50 other

MailerLite

Shopify, WordPress, Sumo, OptinMonster, Privy, CreateForm, Zapier, SendOwl

Custom Domains

SMTP.com

Yes

MailerLite

Yes

Yes

Brevo (formerly SendinBlue)

API Endpoints

SMTP.com

Heading

Brevo (formerly SendinBlue)

MailerLite

Webhooks

N/A

/v3/webhooks

/api/webhooks

Events

N/A

N/A

N/A

Contact Management

/v4/account

/v3/contacts

/api/subscribers

Send Emails

/v4/messages

/v3/smtp/email

N/A

Documentation

Docs

Docs

Docs

Ease of Integration

Heading

SMTP.com

Brevo (formerly SendinBlue)

MailerLite

Language & Frameworks
Node.js
PHP
Python
Ruby
Java
C#
Go
Rust
C3
Go
Java
Node.js
PHP
Python
Ruby
TypeScript
PHP
Go
Python
Node.js
Ruby
Setup & Configuration
API Rate Limits
1000/ session
300RPH -150RPS
60 requests/ minute

Pricing

Heading

SMTP.com

Brevo (formerly SendinBlue)

MailerLite

Pricing Model
Tiered Pricing
Tiered Pricing
Tiered Pricing
Cost Structure
$0.0005 - $0.001/ email
$0.0005 -$0.0007/ email
$0.0001 - $0.0004/ email
Free Tier
Not Available
Available (upto 3000/m)
Available (upto 12000/m)
Contract Terms
Monthly/ Annually
Monthly/ Annually
Monthly/ Annually

Performance & Resilience

Heading

SMTP.com

Brevo (formerly SendinBlue)

MailerLite

Log Retention
90 days
Unlimited
30 days
Redundancy Mechanisms
Available
Available
Available
Max Size
15 MB
4 MB
2 MB
Unicode Encoding
Not Supported
Supported
Supported
Servers Location
Canada
France, Belgium
EU
Uptime
99.99%
99.74%
99.9%

Security & Compliance

Heading

SMTP.com

Brevo (formerly SendinBlue)

MailerLite

Compliance
N/A
ISO 27001:2013
GDPR
ISO 27001
GDPR
Encryption Standards
TLS via STARTTLS
SSL via port 465
TLS
TLS
HTTPS

Email Provider Features

Heading

SMTP.com

Brevo (formerly SendinBlue)

MailerLite

Core Features
  • Reliable Inbox Delivery
  • Scalable Sending Capability
  • Secure Email Transmission
  • 24/7 Expert Support
  • Email Marketing Tools, Landing Pages, and More
  • User-Friendly Website Building
  • Effective Signup Forms for Audience Growth
  • Customer-Focused Approach and User Satisfaction
  • Email Marketing Tools, Landing Pages, and More
  • User-Friendly Website Building
  • Effective Signup Forms for Audience Growth
  • Customer-Focused Approach and User Satisfaction
Integration Ecosystem

Google sheets, Trello, Shopify, Wordpress + 8 others

Tiendanube, involve.me, Outfunnel + 50 other

Shopify, WordPress, Sumo, OptinMonster, Privy, CreateForm, Zapier, SendOwl

Custom Domains

Yes

Yes

Yes

Calculate your Savings, one step at a time!

Pros and Cons:

SMTP.com

vs

Brevo (formerly SendinBlue)

vs

MailerLite

Every choice comes with its trade-offs. Let's break down the advantages and disadvantages of the providers for a clear decision making.

SMTP.com

Reliability

Users appreciate that SMTP.com is a dependable service for sending emails. It ensures the emails are delivered successfully.

Deliverability

Users have experienced good email deliverability with SMTP.com. It helps emails reach their intended recipients' inboxes, which is crucial for email marketing.

Customer Support

Users have mentioned that SMTP.com has responsive and helpful customer support. This is essential for addressing any issues or concerns.

Integration

SMTP.com is reported to work well with various applications and services, making it easy to set up and use.

Analytics

SMTP.com provides useful analytics and reporting, helping users understand the performance of their email marketing campaigns.

Pricing

Some users find SMTP.com to be overpriced compared to other email delivery services.

Cancellation Process

A few reviewers mentioned that the cancellation process can be challenging and may require a 30-day notice, potentially resulting in an extra month of charges.

No Free Trial

SMTP.com doesn't seem to offer a free trial, which might make it less accessible for those looking to test the service.

Issues with Specific Email Domains

Users mentioned difficulties with sending emails to specific domains. This might be a concern if you need to communicate with recipients in regions with restrictions.

Brevo (formerly SendinBlue)

Ease of Use

SendinBlue is praised for its user-friendly platform, making it suitable for both beginners and professionals.

Versatile Marketing Tools

It offers a wide range of tools for email marketing, SMS marketing, and more.

Efficient Contact Mapping

SendinBlue simplifies contact segmentation for email campaigns.

Reasonable Pricing

The platform provides a free plan and affordable pricing, especially for businesses on a budget.

Excellent Customer Support

Users have noted that SendinBlue's customer support is responsive and helpful.

Pricing Structure

Some users find SendinBlue's pricing structure lacking transparency and flexibility. Clearer information about pricing tiers is desired.

Limited Template Design

The platform is considered to have limited email template design options compared to other email marketing services.

Occasional Delays

Users have reported occasional delays in sending email campaigns, though this is not a consistent issue.

MailerLite

Comprehensive Features

MailerLite offers a wide range of features suitable for small and medium-sized businesses.

User-Friendly

Users find MailerLite easy to use with a stable performance.

Cost-Effective

The platform provides cost-effective pricing for email marketing needs.

Automation

MailerLite's automation features enable the creation of personalized email sequences.

Account Suspension

The most significant drawback mentioned is the abrupt account suspension without prior warning due to a high bounce rate and content that violated the platform's terms of service.

Refund Policy

The reviewer expressed dissatisfaction with MailerLite's refund policy, finding it inflexible in cases like account suspension.

Heading

Pros

Cons

SMTP.com

Reliability

Users appreciate that SMTP.com is a dependable service for sending emails. It ensures the emails are delivered successfully.

Deliverability

Users have experienced good email deliverability with SMTP.com. It helps emails reach their intended recipients' inboxes, which is crucial for email marketing.

Customer Support

Users have mentioned that SMTP.com has responsive and helpful customer support. This is essential for addressing any issues or concerns.

Integration

SMTP.com is reported to work well with various applications and services, making it easy to set up and use.

Analytics

SMTP.com provides useful analytics and reporting, helping users understand the performance of their email marketing campaigns.

Pricing

Some users find SMTP.com to be overpriced compared to other email delivery services.

Cancellation Process

A few reviewers mentioned that the cancellation process can be challenging and may require a 30-day notice, potentially resulting in an extra month of charges.

No Free Trial

SMTP.com doesn't seem to offer a free trial, which might make it less accessible for those looking to test the service.

Issues with Specific Email Domains

Users mentioned difficulties with sending emails to specific domains. This might be a concern if you need to communicate with recipients in regions with restrictions.

Brevo (formerly SendinBlue)

Ease of Use

SendinBlue is praised for its user-friendly platform, making it suitable for both beginners and professionals.

Versatile Marketing Tools

It offers a wide range of tools for email marketing, SMS marketing, and more.

Efficient Contact Mapping

SendinBlue simplifies contact segmentation for email campaigns.

Reasonable Pricing

The platform provides a free plan and affordable pricing, especially for businesses on a budget.

Excellent Customer Support

Users have noted that SendinBlue's customer support is responsive and helpful.

Pricing Structure

Some users find SendinBlue's pricing structure lacking transparency and flexibility. Clearer information about pricing tiers is desired.

Limited Template Design

The platform is considered to have limited email template design options compared to other email marketing services.

Occasional Delays

Users have reported occasional delays in sending email campaigns, though this is not a consistent issue.

MailerLite

Comprehensive Features

MailerLite offers a wide range of features suitable for small and medium-sized businesses.

User-Friendly

Users find MailerLite easy to use with a stable performance.

Cost-Effective

The platform provides cost-effective pricing for email marketing needs.

Automation

MailerLite's automation features enable the creation of personalized email sequences.

Account Suspension

The most significant drawback mentioned is the abrupt account suspension without prior warning due to a high bounce rate and content that violated the platform's terms of service.

Refund Policy

The reviewer expressed dissatisfaction with MailerLite's refund policy, finding it inflexible in cases like account suspension.

Real Voices, Real Experiences

Don't just take our word for it. Hear directly from users on G2 who have used

SMTP.com

,

Brevo (formerly SendinBlue)

and

MailerLite

firsthand

Reviews for
SMTP.com
3.0
"

Almost Always Dependable and Easy to Use

What I like best about SMTP.com is that I don't have to worry about junky and spammy websites causing the shared IP address to get penalized. That was the most critical factor for me when it came to me choosing SMTP.com over a competitor. The two main dislikes I have at the moment are that SMTP.com doesn't have a more affordable plan, and it does go down for a few minutes every few months or so, which could equate to lost leads.

Aaron W.

Strategy Director & Financial Services

"

Great customer service

They have quite an aggressive sales team but the level of support and expertise they have is amazing. We had deliverability issues with sparkpost before and they just shut down our account and with smtp folks we were able to quickly setup everything and have good results so far. No interface to manage email campaigns

Evan M.

Email Marketing and Campaigns manager

Reviews for
Brevo (formerly SendinBlue)
4.6
"

One of the best email software

I like the ability to choose my pricing levels based on how many emails are sent versus how many contacts I have in my account. Just because there are 20,000+ emails in my account does not mean that I send an email campaign out to all of those addresses every month. The only thing I have found that I dislike is navigating the Stats of an email campaign.

Carolyn S.

Small Business

"

Affordable email service

Affordable costs with all facilities, Good designs, analytics, and much more. Templates availble are good, Analytics details are good, There sms serivces are good as well. Options for designs can be better for the templates to choose, Apart from that there isn't much we dislike. The display of the analytics can be better. We are fine with what we use now.

Subrahmanya S.

Small Business

Reviews for
MailerLite
4.7
"

MailerLite is a powerful email marketing platform

MailerLite provides strong automation functions which help streamline and optimize email marketing workflows. Customers can make automated email sequences, like welcome series, abandoned cart reminders, or birthday greetings, to interact with subscribers at different phases of the customer journey. Although MailerLite gives basic reporting and analytics options, quite a few users might find that they lack superior reporting options.

Vikram S

Marketing

"

Affordable email service

Affordable costs with all facilities, Good designs, analytics, and much more. Templates availble are good, Analytics details are good, There sms serivces are good as well. Options for designs can be better for the templates to choose, Apart from that there isn't much we dislike. The display of the analytics can be better. We are fine with what we use now.

Subrahmanya S.

Small Business

How SuprSend works?

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Netcore (formerly Pepipost)
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MailerLite

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Netcore (formerly Pepipost)

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Brevo (formerly SendinBlue)
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MailerLite

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Postmark
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Brevo (formerly SendinBlue)
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Netcore (formerly Pepipost)

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Postmark
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Brevo (formerly SendinBlue)
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SocketLabs

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Postmark
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Elastic Email
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Netcore (formerly Pepipost)

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Postmark
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Elastic Email
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MailerLite

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Postmark
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Elastic Email
vs
SocketLabs

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Postmark
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Elastic Email
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Brevo (formerly SendinBlue)

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Postmark
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SparkPost
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MailerLite

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Postmark
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SparkPost
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Netcore (formerly Pepipost)

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Postmark
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SparkPost
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SocketLabs

Compare email providers Postmark VS SparkPost VS SocketLabs in the US in 2024 on parameters such as features, latency, pricing, APIs, reliability, uptime, and integration.

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Postmark
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SparkPost
vs
Brevo (formerly SendinBlue)

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Postmark
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SparkPost
vs
Elastic Email

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Postmark
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Mailjet
vs
MailerLite

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vs.
Postmark
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Mailjet
vs
Netcore (formerly Pepipost)

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Postmark
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Mailjet
vs
SocketLabs

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Postmark
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Mailjet
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Elastic Email

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Postmark
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Mailjet
vs
Brevo (formerly SendinBlue)

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Postmark
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Mailjet
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SparkPost

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SMTP.com
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Netcore (formerly Pepipost)
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MailerLite

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SMTP.com
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SocketLabs
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MailerLite

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SMTP.com
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Elastic Email
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Netcore (formerly Pepipost)

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SMTP.com
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SocketLabs
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Netcore (formerly Pepipost)

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SMTP.com
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Brevo (formerly SendinBlue)
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Netcore (formerly Pepipost)

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SMTP.com
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Brevo (formerly SendinBlue)
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SocketLabs

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MailerLite

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SocketLabs

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Brevo (formerly SendinBlue)

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SMTP.com
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SparkPost
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Netcore (formerly Pepipost)

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SocketLabs

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SMTP.com
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Elastic Email

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SMTP.com
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Brevo (formerly SendinBlue)

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SMTP.com
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Mailjet
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MailerLite

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SMTP.com
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Mailjet
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Netcore (formerly Pepipost)

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SMTP.com
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Mailjet
vs
SocketLabs

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SMTP.com
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Brevo (formerly SendinBlue)

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SMTP.com
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Elastic Email

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SMTP.com
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Postmark
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MailerLite

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SMTP.com
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SparkPost

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SMTP.com
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Postmark
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Netcore (formerly Pepipost)

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SMTP.com
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Postmark
vs
SocketLabs

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vs.
SMTP.com
vs
Postmark
vs
Brevo (formerly SendinBlue)

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vs.
SMTP.com
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Postmark
vs
Elastic Email

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vs.
SMTP.com
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Postmark
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SparkPost

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SMTP.com
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Postmark
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Mailjet

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vs.
Amazon SES
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SocketLabs
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MailerLite

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Amazon SES
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Netcore (formerly Pepipost)
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MailerLite

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Amazon SES
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SocketLabs
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Netcore (formerly Pepipost)

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Amazon SES
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Brevo (formerly SendinBlue)
vs
MailerLite

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Amazon SES
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Brevo (formerly SendinBlue)
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Netcore (formerly Pepipost)

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Amazon SES
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Elastic Email
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Netcore (formerly Pepipost)

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Amazon SES
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Brevo (formerly SendinBlue)
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SocketLabs

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Amazon SES
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Elastic Email
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SocketLabs

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Amazon SES
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MailerLite

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Amazon SES
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Elastic Email
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Brevo (formerly SendinBlue)

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Amazon SES
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SparkPost
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MailerLite

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Amazon SES
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SparkPost
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Netcore (formerly Pepipost)

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Amazon SES
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SparkPost
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Brevo (formerly SendinBlue)

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Amazon SES
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SocketLabs

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Amazon SES
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Mailjet
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Amazon SES
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SparkPost
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Amazon SES
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Mailjet
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MailerLite

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